gTLD’s from My P.O.V.

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The new gTLD’s, the .whatevers. Regardless of what you think of them they are stirring up some excitement in the industry.

I expected hype and promotion. I expected excitement and passion. But I thought that would come from the owners! What really is surprising me, is the almost venomous push against them.

End users and domainers alike are now enjoying the big movement to save their cash for them. To stop them from making horrible business mistakes that will end their careers, lead to financial ruin and destroy their lives!

There is a lot of talk about confusion. I’m a little confused by the process but I can work my way though THAT!

I’m really confused by the visionary, innovative, forward thinking people who I look to for advice. Or did in the past.  Smart people have put their fortunes on the line and ignored the past saying it’s not the same! Self professed visionaries, who claim to be forward thinking, are looking backwards to history and saying these gTLDS won’t succeed.

And yet there will be at least 2 auctions offering these gTLDs…go figure, just listen to the advice in this very short video:

5 Responses to gTLD’s from My P.O.V.

  1. Charlotte Gilbert says:

    I absolutely agree! Very nice response to Donnas post and it gives me excellent points I can refer to when defending why I think this will be a huge disaster

  2. TLD Observer says:

    The gtld's are a terrible idea, Donna. There is no need for them and they serve no purpose other than providing additional inventory for registrars to promote and to fill ICANN's coffers.

    They offer nothing to the end-user and are potentially dangerous for those who use it for several reasons:

    1. The registries can, and I think will, all go under.

    2. They are at least 250% the price of an available .com, both upfront and annually. If anything, they make .net look like a good deal. $799/year for .Luxury? C'mon! By starting out with such outrageously priced losers, the entire program will be put in jeopardy.

    3. They are all anticipated to heavily leak visitors to the .com – just like we already see with .net, .org and each of the others.

    4. They are all anticipated to heavily leak email to the .com – just like we already see with .net, .org and each of the others.

    5. ICANN foolishly allowed both singular and plurals of the same gtld which will cause mass confusion and still more leakage. (See #3 and #4 above)

    6. Only a very few names make any real sense and serve a useful purpose.

    7. Names that actually make sense will be held back and auctioned off for big bucks by many of the registries. Of course, that makes no sense cuz this was supposed to be all about availability, right?

    8. The big bang was a big thud. Does your mother know they have just been introduced? No, mine doesn't either.

    9. The public is brainwashed and will continue to type in .com

    10. Companies are not interested in utilizing the gtlds and are already heavily invested in their .com. Every single one of the Fortune 500 has a .com and I don't see that changing in our lifetime.

    11. There is no more vacant land for sale for $10 in Manhattan, Miami Beach or in zip code 90210 either. Sorry. Deal with it.

    12. Some domainers are giving the gtld's a viability of 1 year. Personally, I think that is generous.

    13. The tld alternative experiment has already been tried by ICANN and is generally considered to be an overall failure involving .aero, .travel, .museum, .jobs, .mobi, .name, .tel, .pro, .cat, .biz, .xxx, and .asia.

    14. This experiment has been repeated by corporations and was generally considered to be a failure, for example, O.Co's disastrous aborted attempt to shorten its name using a cctld for Columbia.

    15. A similar experiment has been tried by New.Net and was generally considered to be a failure ( ). End users who relied on the New.Net extensions got burned in the process when their extension was ultimately discontinued.

    16. With 1900+ tlds each competing on its own, no one is actually spending money to educate the public on the overall availability of new, right of the dot names. ICANN now has $400M, but it is reserved for legal (they will need it!) and not earmarked for any advertising or public awareness. As a result, each of the new tlds will need to fend for itself. As such, each will die the minute it tries. The dollars that will be required to overcome the .com tsunami in 2014 are, at this point, insurmountable. No one registry will be able to overcome this obstacle and still have any money left over to operate.

    17. Gtld registries will learn what it means to piss into the wind when they try to convince the public that Joes.Books is not the same as JoesBooks.Com. They will hope that little Joe will do the educating, but that just won't happen. Instead, Joe will go out of business. If Joe is smart, he will instead buy a longer, but easily recognizable .com

    18. If your sponsoring registry goes under, your website may go with it. It is bad enough worrying about the laws of a particular country when dealing with cctld's. Customers of each of the following have found themselves in a precarious position:

    – Zaire's ("ZR") renaming to the Democratic Republic of the Congo ("CD").

    – The breakup of the Soviet Union resulting in the code "SU" being replaced with codes for the independent states, such as "RU", "BY", and "UA".

    – East Timor's code changing from "TP" to "TL".

    – Czechoslovakia’s ("CS") division into the Czech Republic ("CZ") and Slovakia ("SK").

    – The remaining components of Yugoslavia ("YU") becoming Serbia and Montenegro ("CS"). Following a referendum, in September 2006 Serbia and Montenegro further split into two independent identities Serbia (“RS”) and Montenegro (“ME”).

    19. Have we not learned anything from such cctld fiascos? Also, don't forget what happened to our friends at who utilized the cctld for Libya. When the Arab country blocked its internet access in February of 2011, they found themselves in an ugly situation.

    At least cctld's are backed by foreign governments, each with their own sovereign borders and many with their own currency. With gtld's, ya got nothing other than the possibly-empty promises of a bunch of jelly donut guys and some dude in the Cayman Islands who may or may not be around in a few weeks. I have no idea as to their finances and it sounds like they are all financially sound, but it seems very reasonable to be concerned about this at this point.

    20. The new extensions are, for the most part, too long. One letter was not permitted. Two letters are reserved for country codes. Three letters are cool, four letters may be ok, but 5+ letters, fuggetaboutit. Many are 10+ letters!

    21. Many of the gtld's do not represent a line of commerce. This will ultimately prove devastating to not only that particular extension, but also tot he program as a whole as they start to drop like flies.

    22. I think that Rod Beckstrom and his ICANN friends foolishly opened a Pandora's Box that should never have been opened. The only way to get this ill-conceived genie back in its bottle will be to wait for it to die a painful death and then sweep up its cremated ashes.

    For the above and many many many more reasons, this gtld story will surely end like the others before it, in dismal failure.

  3. Lawrence says:

    I agree with the above comment and agree that I see no value added by these new extensions. Certainly not worth the reg fees.

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